![]() Magenta is a hybrid in many senses, the color authority says, as it straddles the physical and the virtual, the organic and the innovative. But Pantone - which literally wrote the book on color-matching in the 1960s - defines it as a "nuanced crimson red tone that presents a balance between warm and cool." Some skeptics would point out that magenta doesn't technically exist, since there's no wavelength of light that corresponds to that color. #Pantone /pRIP6bI2NH- PANTONE December 2, 2022 Vibrating with vim and vigor, a shade rooted in nature descending from the red family demonstrating a new signal of strength. Color of the Year 2023: PANTONE 18-1750 Viva Magenta Hope this helps, and if I over-explained it is only because I have no knowledge of your experience.An unconventional shade for an unconventional time:Ī new vision. Most designers that have been working with paper for a while are aware of this and once they've chosen how they want their finished product to look, use the appropriate PMS library, to avoid misunderstandings when presenting ideas to clients or designing their materials. Black for example, will look like a charcoal. Thus more of the paper grain is visible and the colors look more muted, and always are bit lighter. Uncoated papers absorb more ink into them, and have a rougher surfaces. They will also reflect more light, so the colors you see in the end look more saturated and deep on these papers. Each type of paper reacts different to the inks.Ĭoated papers will not absorb as much ink and thus leave more color on the surface. There are a million different paper types out there, but the most common ones are either Coated (glossy-ish) or Uncoated (rougher, matte). Now that you know that each color represent a screen, or a color separation, I can introduce Paper Quality as another variable to this process. To have a more accurate view of what the finished print will look like you need to look at PMS books. The values you see on the screen are again only representations of the finished printed product. ![]() To make this process easier for the designer, Pantone came together with Adobe among other developers, and created on-screen, RGB versions of each one of their inks to be viewed trough the design programs. The files you release are only guides that tell them which inks you prefer in your separations. The important thing to keep in mind is that the printer (the person) can feed ANY inks in their press even after you've released your files. ![]() And your print job will be very expensive :) If you mix CMYK and a PMS colors, five, six or seven screens will be generated. If you choose a blue, a yellow, and a red, three screens will be generated. If you chose a blue and a yellow, there will be two screens used. In printing with Pantone inks, the technique is the same, it's just the inks that change. In 4 color process printing for example, there are 4 separations or 4 colors that make up all the images you see in your finished product: They are called CMYK. Each screen in the print process, allows for one ink to flow through and land on the form, the sheet of paper, fed through the printing press. Each PMS color you chose create what's called a color separation in the file, that the Print house later uses to create a screen for their press. The Pantone colors you see on your computer only emulate what will actually print once the ink hits the paper. I don't know how much or how little you know, but being that you asked the question I will break it down. ![]() TBH, there's no simple way to answer this unless you really understand the printing process. ![]()
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